WE in the News
PR Gets to Grips With Data-Driven World
January 5th, 2012 - The Holmes Report - WE Sr. VP Karla Wachter is quoted in this Holmes Report article about how the public relations industry is adapting to include data collection and analysis into its practices.
The Social Strategist Part II: Waggener Edstrom’s Seema Bhende and the Power of Social Innovation
December 15th, 2011 - Georgetown.edu - WE Sr. account director Seema Bhende discusses the world of social innovation in a podcast interview with Georgetown’s Center for Social Impact Communication.
Make-A-Wish hires Waggener Edstrom for website work
December 14th, 2011 - PRWeek US - PRWeek highlights the partnership between Waggener Edstrom Worldwide and the Make-A-Wish Foundation to redesign the charity organization’s national website, Wish.org, and its 62 regional and chapter portals.
Waggener Edstrom reaches globally to combat hunger
December 12th, 2011 - PRWeek US - WE’s holiday giving campaign to combat hunger is featured in PRWeek US’ 12+ Ways of Giving Back series.
2011 PR News Hall of Fame: Melissa Waggener Zorkin
November 30th, 2011 - PR News - WE CEO, president and founder Melissa Waggener is profiled by PR News as a 2011 honoree in the PR News Hall of Fame.
2011 PR People Awards – Agency Account Manager of the Year
November 30th, 2011 - PR News - WE SVP Mark Martin, the 2011 PR People Awards-Agency Account Manager of the Year, is profiled and interviewed in this PR News article.
2011 Top Places to Work in PR – Waggener Edstrom Worldwide
November 30th, 2011 - PR News - WE was selected as a Top Place to Work in PR in 2011 by PR News. The agency’s internal programs and focus on volunteerism are among the characteristics that earned the award.
Waggener Edstrom Worldwide opens offices in Delhi and Bangalore
November 17th, 2011 - Campaign India - Campaign India covers the opening of WE offices in Delhi and Bangalore, including mention of a study, conducted in partnership with Blackbox Research, on shifts in Indian media and communications landscape.
Agency-Client Measurement Bond: Metrics Success a Two-Way Street
November 14th, 2011 - PR News - Waggener Edstrom SVP Karla Wachter is quoted in this PR News article about how to successfully develop metrics for a PR campaign.
Tips for Journalists-Turned Publicists, From Other Publicists
November 7th, 2011 - PRNewser - Waggener Edstrom VP and editor-in-chief David Patton is quoted in this PRNewser article that offers tips for journalists who make the career change to PR professionals.
